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A Potential Advantage of Using an Outside Research Supplier Over

question 9

Multiple Choice

A potential advantage of using an outside research supplier over an in-house research department is that it may be possible for the outside supplier to conduct the project ____.


Definitions:

Favorable Experience

A positive and satisfying interaction or encounter with a product, service, or organization that meets or exceeds expectations.

Edelman Trust Barometer

An annual survey that measures global trust in institutions such as businesses, media, government, and NGOs.

Political Issues

Matters of public concern or debate that relate to the governance, policies, and actions of government entities.

Local Management Talent

Individuals within a specific geographical location who possess the skills and abilities to effectively manage organizations or businesses.

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