Examlex
Test-retest reliability involves the administration of one test to two different groups of participants.
Modern Sales
The contemporary approaches and technologies applied in selling processes, emphasizing personalization, digital tools, and data analytics.
Adds Value
Enhancements or modifications made to a product, service, or process that increase its worth or usefulness to consumers or users.
Guerrilla Marketing
An innovative, unconventional, and low-cost marketing strategy aimed at obtaining maximum exposure for a product.
Unconventional Means
Methods or approaches that are out of the ordinary, often innovative or non-traditional, used to achieve a specific goal.
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