Why Is It That More and More Women Are Exploring

question 11

Multiple Choice

Why is it that more and more women are exploring the option of starting a home-based business?

• A) Because studies find that women who have home-based businesses have more support from their husbands or partners than women who start businesses outside of the home.
• B) Because most women do not have the education, skills, and ambition to start a business outside of the home.
• C) Because such businesses help balance employment needs with home life.
• D) Because home-based businesses are usually far more profitable than storefront businesses

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Definitions:

Cognitive Dissonance

The psychological discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time.

Validity Effect

The phenomenon where repeated exposure to a statement increases the likelihood of accepting it as true.

Fundamental Attribution Error

is the tendency to overemphasize personality traits and underestimate situational factors when explaining others' behaviors.

Cognitive Dissonance

A psychological state in which an individual experiences discomfort due to holding conflicting cognitions, such as beliefs, attitudes, or values.