Which of the Following Is True About Yellow Pages Advertising

question 54

Multiple Choice

Which of the following is true about Yellow Pages advertising?

• A) The majority of advertising is used by local advertisers rather than national advertisers.
• B) Nearly all advertising is used by large, national advertisers.
• C) Ads are placed weekly and can consistently be changed.
• D) Fewer than 25 percent of adults read Yellow Page ads approximately once a week.
• E) Yellow Pages ads can be easily changed at any time.

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