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Affective Components
Refers to the emotional or feeling segments of an attitude, which influence how an individual feels about an object, person, or situation.
Reference Group's Attitude
The collective opinions, beliefs, or norms of a group that an individual identifies with or aspires to join, influencing their behavior and perspectives.
Situational Constraints
External factors or conditions that limit or influence an individual's actions or behavior in a given context.
Self Monitor
An individual's ability to regulate their behavior to accommodate social cues and situations.
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