If Nordstrom Sales Associates Are There to Greet You as Soon

question 154

Multiple Choice

If Nordstrom sales associates are there to greet you as soon as you walk through the door, to assist you personally in finding the merchandise you are looking for, and to inform you about the store's events and services, the company is striving to compete on

• A) quality.
• B) service.
• C) promotion.
• D) price.
• E) distribution.

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Definitions:

Observable Behavior

Actions or reactions of an individual that can be directly seen and measured.

American Psychologists

Professionals based in the United States specializing in the study of cognitive, emotional, and social processes and behavior by observing, interpreting, and recording how individuals relate to one another and their environments.

John B. Watson

An American psychologist who is considered one of the founders of behaviorism, emphasizing the importance of observable behaviors over internal states.

Introspective Study

A research approach focusing on the examination of one's own thoughts and feelings.