A Target Market

question 104

Multiple Choice

A target market

• A)involves a large number of customers.
• B)is a specific group of customers on whom a company focuses its marketing efforts.
• C)already has several competitors vying for customers' business.
• D)is the same as a salesperson's prospective client list.
• E)is a customer group classified as people with similar demographic characteristics.

---

Definitions:

Proportional

A relationship where two quantities increase or decrease at the same rate, maintaining a constant ratio.

Regressive

Refers to a tax system where the tax rate decreases as the taxable amount increases, often placing a higher burden on lower-income earners.

Tax Incidence

The analysis of the effect of a particular tax on the distribution of economic welfare among entities, determining who ultimately bears the cost of the tax.

Burden

The load, duty, responsibility, or stress placed upon an individual or entity.