Marketing Ethics Refers to Principles and Standards That Define Acceptable

question 120

True/False

Marketing ethics refers to principles and standards that define acceptable conduct in marketing.

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Definitions:

Adopted on Impulse

refers to making a purchase or decision based on spontaneous desire rather than careful thought.

Regression Stage

A phase of development or transition characterized by a return to earlier patterns of behavior, often as a response to stress or trauma.

Trickle-across Effect

A trend diffusion process where fashion and ideas move horizontally within similar social levels or groups.

Class Structure

The organization of society into hierarchies based on socioeconomic status, class, or other distinctions.