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According to the IS-MP-PC model, a technological innovation leading to a higher long-run level of output causes
Internet Behavior
The actions and habits of users while online, including browsing, shopping, socializing, and consuming content on the internet.
Online Consumer
An individual who purchases goods or services via the internet.
Electronic Shopping Agents
Software or online tools that help consumers find products and compare prices online to facilitate easier and informed purchasing decisions.
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