People Who Tend to Engage in High Levels of Ongoing

question 54

True/False

People who tend to engage in high levels of ongoing search (vs.those that don't) tend to impulse shop less.

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Definitions:

Peer Pressure

The influence exerted by a peer group in encouraging an individual to change their attitudes, values, or behaviors to conform to group norms.

Attitude Change

The process by which an individual's feelings, beliefs, or behaviors towards an object, person, or situation are modified.

Minority Opinions

Opinions or perspectives held by a small segment of a group, which often differ from the majority viewpoint.

Cognitive Activity

this term describes the mental processes involved in gaining knowledge and comprehension, including thinking, knowing, remembering, judging, and problem-solving.