Which of the Follow Is a Disadvantage of Consumer Generated

question 45

Multiple Choice

Which of the follow is a disadvantage of consumer generated advertising?

• A)It is cheaper to produce than traditional advertising.
• B)It doesn't work for all types of brands.
• C)It exists only on the Internet and so is dependent on that media.
• D)Customers resent being asked to do the marketer's work for them.
• E)All of the above are disadvantages.

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Definitions:

Straight-Line Method

The straight-line method is a depreciation technique that allocates an even amount of depreciation expense over the useful life of an asset.

Amortization of Bond Discount

The gradual reduction or write-off of the difference between the face value and the lower issuing price of a bond over its term, impacting the issuer's financial statements.

Interest Expense

The financial obligation incurred from borrowing money over a set time frame.

Straight-Line Amortization

Straight-line amortization is a method of gradually reducing the cost of an intangible asset over its useful life in equal annual amounts.