Two projects being considered are mutually exclusive and have the following projected cash flows: 
At what rate (approximately) do the NPV profiles of Projects A and B cross?
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Mobile Internet
A term describing the access to internet services via mobile devices, such as smartphones and tablets, facilitated through wireless networks.
Advertising Campaign
A series of related advertisements with a unified theme, designed to achieve specific marketing goals.
To Inform
The act of providing relevant knowledge or conveying information to someone.
Nonpersonal Promotional Communication
Advertising or promotional activities that do not involve direct personal communication with consumers, such as TV ads or billboards.
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