What Was the Wrigley Company's Concern in the Use of Skittles

question 80

Multiple Choice

What was the Wrigley company's concern in the use of Skittles in honoring Trayvon Martin?

• A)That the company would be associated with murder
• B)That it would be perceived as capitalizing on the death of a teen
• C)That its brand would suffer
• D)None of the above

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