Examlex
While a firm's managers are the primary users of accounting information, lenders, suppliers, stockholders, and government agencies are also interested in a firm's accounting information.
Branded Information
Content created by or for a brand that provides value to the audience while subtly promoting the brand itself.
UGC
User-Generated Content; any form of content, such as images, videos, text, and audio, that has been posted by users on online platforms such as social media and wikis.
Social Branded Entertainment
Content created by brands designed to entertain while simultaneously carrying a marketing message, often distributed on social media platforms.
Social Games
Online games that are played on social networking platforms, often involving social interaction or cooperation with other players.
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