The Strategy of Setting a Single Price for Two or More

question 29

Multiple Choice

The strategy of setting a single price for two or more units is known as

• A) penetration pricing.
• B) price skimming.
• C) sample pricing.
• D) multiple-unit pricing.
• E) odd pricing.

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Definitions:

Developmental Psychologist

A specialist in psychology who studies the psychological growth of individuals, focusing on how people change over time from infancy through old age.

Personality Psychologist

A psychologist who studies variations in behavior, thinking, and emotion among individuals, focusing on traits and patterns that differentiate one person from another.

Cognitive Psychologist

A specialist in psychology who studies mental processes such as perception, memory, thinking, problem-solving, and language.

Organizational Psychologist

A professional who applies psychological theories and principles to organizations, focusing on improving workplace productivity, and the mental health of employees.