A Medium-Sized Hardware Manufacturer Wants to Become Deeply Involved in Exporting

question 90

Multiple Choice

A medium-sized hardware manufacturer wants to become deeply involved in exporting, but it does not yet wish to actually manufacture any of its products overseas.The company wants to maintain control over its sales while gaining experience in foreign markets.Which option would be best for this company?

• A) licensing its products for sale in foreign countries
• B) selling its products outright to an export/import merchant
• C) establishing its own sales offices in foreign countries
• D) developing totally owned facilities in a foreign market
• E) hiring an export/import agent to assist with foreign sales

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Definitions:

Confidence Interval

A gamut of values, resulting from sample analysis, expected to enfold the value of an undefined population characteristic.

Level of Confidence

The degree to which one can be sure that a particular parameter falls within a specific range, expressed as a percentage.

Confidence Interval

A range of values, derived from sample data, that is likely to contain the true value of an unknown population parameter.