The Phenomenon in Which Hostages Begin to Identify with and Sympathize

question 37

Essay

The phenomenon in which hostages begin to identify with and sympathize with their captors is known as the _______________ syndrome.

---

Definitions:

Cost-Based Pricing

Formulas that calculate total costs per unit and then add markups to cover overhead costs and generate profits.

Personal Selling

A direct form of marketing that involves a salesperson presenting the benefits of a product directly to a customer in order to make a sale.

Price Fixing

An illegal practice where businesses agree on the prices of their products or services, instead of letting market forces determine them.

Odd Pricing

A pricing strategy that sets prices at figures ending in odd numbers, like $4.99, under the belief that they seem lower to consumers.