The Four Basic Types of Objectives That a Retailer Can

question 68

Multiple Choice

The four basic types of objectives that a retailer can formulate are:

• A) financial, gross margin return on sales, return on assets, and return on net worth.
• B) equity, benefactor, consumer choice, and employment.
• C) sales volume, market share, productivity, and profitability.
• D) societal, market performance, personal, and financial performance.
• E) marketing performance, profitability, productivity, and societal.

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Definitions:

Trade-Off

The concept of sacrificing one aspect or feature in order to gain another, often used in discussions of decision-making where competing objectives must be balanced.

Timeliness

The characteristic of being done or occurring at a favorable or useful time, especially in the context of decision-making or business operations.

Accuracy

The degree to which the result of a measurement, calculation, or specification conforms to the correct value or a standard.

Future Event

An occurrence or situation that is expected to happen at a future date, often considered in planning and forecasting.