Which of the Following Refers to a Retailer's "Traffic Strategy

question 89

Multiple Choice

Which of the following refers to a retailer's "traffic strategy"?

• A) Having the right merchandise, using the right layout and display, and having the right sales force
• B) Providing the appropriate level of service that the customers expect
• C) Getting shoppers and converting them into customers at the lowest operating cost possible
• D) Converting shoppers into customers by having them purchase merchandise
• E) Getting shoppers into the store