What Does Peter Robertson (2005) Suggest Companies Should Do, with His

question 4

Short Answer

What does Peter Robertson (2005) suggest companies should do, with his statement "Always change a winning team"?
A.Winning teams tend to stick in the same paradigm because it has been proven to be successful in the past.
B.The composition of a team should change during different phases of exploration and exploitation.
C.Companies should change between exploring and exploiting teams, as if they were navigating a sailing boat upwind.
D.Changes in the environment stimulate creativity in the innovation process.

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Being Collaborative

Working together with one or more people in order to achieve a common goal or complete a task.

Being Entrepreneurial

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