What Three Elements Should Be Used as the Basis for Designing

question 99

Multiple Choice

What three elements should be used as the basis for designing customer service programs?

• A) In-store, post-purchase, and transient
• B) Product selection, product availability, and time spent looking
• C) Pretransaction, transaction, and posttransaction
• D) Product availability, searching time, and price
• E) Repair, personal selling, and warranty services

---

Definitions:

Operating Expenses

Expenses incurred from normal business operations such as manufacturing costs, marketing fees, and office supplies.

Sales Revenue

Income generated from selling goods or services over a period, critical for determining a company's profitability.

Gross Profit

The financial gain calculated by subtracting the cost of goods sold from the revenue generated from sales of those goods.

Operating Expenses

Costs associated with the day-to-day operations of a business such as rent, salaries, and utilities.