The Primary Problem with the Pegging Method of Merchandise Presentation

question 67

Multiple Choice

The primary problem with the pegging method of merchandise presentation is that it:

• A) can be labor intensive to display and maintain.
• B) makes small merchandise appear disorderly and haphazard.
• C) cannot be incorporated into a wall system.
• D) gives a low-cost, low-quality image to a store.
• E) cannot work with gondolas.

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Definitions:

Flashbulb

Refers to vivid, detailed memories of significant events, which seem to be recorded in the mind just as a flashbulb captures a moment in photography.

Schema

An individual’s mental representation that summarizes her knowledge about a certain type of event or situation.

Retrieval Cues

Stimuli that aid in the recall of memories, acting as triggers that bring memories to consciousness.

Loci

Specific locations or positions in genetics or memory techniques, referring to gene locations on chromosomes or mnemonic spatial locations, respectively.