For Online Shopping, Signing Up for Free Offers, Discussion Groups

question 55

Multiple Choice

For online shopping, signing up for free offers, discussion groups, product registration, and other activities that typically lead to junk e-mail, use a disposable or ____.

• A) junkie e-mail address
• B) throw-away e-mail address
• C) one-use e-mail address
• D) second-hand e-mail address

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Definitions:

New-Business Salesperson

A sales professional whose primary role is to acquire new customers or clients for a business.

Missionary Salesperson

A sales representative whose primary duty is to promote the goodwill of the company rather than directly selling a product.

Personal-Selling Process

A direct marketing approach that involves face-to-face interaction between a salesperson and a potential customer to persuade them to make a purchase.

Customer Retention Value

The net profit attributed to the future relationship with a customer, highlighting the importance of maintaining customers over time.