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A firm should use marginal analysis when making a price-output decision.
Brand Experience
The sum of all sensations, feelings, thoughts, and actions evoked by a brand, influencing consumers' perceptions and behavior.
Clutter
The excessive amount of stimuli or noise in a communication channel, making it difficult to convey a clear message.
Brand Attitudes
Consumers' evaluations or feelings about a brand's products, services, or overall identity.
Event Activation
The strategic implementation of brand marketing at events, aiming to engage attendees and enhance brand experience.
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