Figure 4-4 
-All other factors held constant, if the price of game consoles rise, the demand for gaming titles will
Definitions:
Long-Term Spontaneous Recovery
The reappearance of a previously extinguished conditioned response after a period of time without exposure to the conditioned stimulus.
Thorndike
An American psychologist known for his work in the field of learning, particularly the law of effect.
Skinner
Refers to B.F. Skinner, a psychologist and behaviorist who developed the theory of operant conditioning, focusing on the consequences of behavior to shape future actions.
Primary Reinforcer
A stimulus that is naturally rewarding and satisfies a basic biological need, such as food or water.
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