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Differentiate between an initiator firm and a target firm. Are these static roles?
Pleasant Emotion
Feelings that are enjoyable or pleasing, such as happiness, joy, or contentment.
Hedonic Treadmill
A theory proposing that people stay at about the same level of happiness regardless of what happens to them.
Pessimistic Outlook
A tendency to expect the worst possible outcome or dwell on the most negative aspects of a situation.
Unhappy Person
An individual experiencing sadness or a lack of contentment with life or current situations.
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