The Online Photo-Sharing Web Site Shutterfly Offers Unlimitedfree Uploads

question 30

Multiple Choice

The online photo-sharing Web site Shutterfly offers unlimitedfree uploads. Which of the following best explains why theyoffer this service at no charge?

• A)Shutterfly is trying to increase switching costs for their consumers.
• B)Shutterfly is trying to decrease their average costs.
• C)Shutterfly is trying to increase competition.
• D)The marginal cost of uploading photos is near zero; setting price equal to marginal cost is simply an efficient pricing
• Strategy.

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Definitions:

Technical Training

Education and training focusing on the practical application of scientific and engineering principles, aimed at preparing individuals for specific trades or careers.

Vocational Training

Education or instructional programs focused on equipping students with practical skills and knowledge for specific trades, professions, or vocations.

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The cultural icon representing women who worked in factories and shipyards during World War II, contributing to the war effort.