____ Is a Learning Theory Concept Where the Novelty of a New

question 38

Multiple Choice

____ is a learning theory concept where the novelty of a new stimulus eventually wears off after repeated exposure, i.e., the stimulus gradually has less and less impact on you.

• A) Hedonic treadmill
• B) Hedonic adaptation
• C) Habituation
• D) Setpoint

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Definitions:

Trial Close

A technique used in sales to ask a prospective customer a question that assumes the sale is going to be made, in order to gauge their readiness to purchase.

Close-Ended Question

A type of question designed to receive a specific, usually "yes" or "no," answer, limiting the extent of response.

FAB Sequence

Features, Advantages, and Benefits sequence used in sales and marketing to communicate the value of a product or service to customers.