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Marketing costs would be classified as period costs.
Modular Organization
A network organization that performs a few core functions and outsources other activities to specialists and suppliers.
Core Functions
The essential activities or duties that are central to the purpose or operation of an organization or system.
Non-core Activities
Tasks or functions that are not the main focus or essential to the primary business or operations of an organization.
Outsourcing
The business practice of hiring a party outside a company to perform services or create goods that traditionally were performed in-house by the company's own employees.
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