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Harmonics are voltages or currents that operate at a frequency that is a multiple of the fundamental power frequency. If the fundamental power frequency is 60 Hz, for example, the second harmonic would be 120 Hz, and the third harmonic would be 180 Hz, and so on.
Consumer Segment Score
A metric used to quantify or evaluate the characteristics and behaviors of a specific segment of consumers.
Social Tools
are digital platforms and applications designed to facilitate social interaction and collaboration among users.
Buyer Persona
A semi-fictional character created to represent the ideal customer based on market research and real data about existing customers.
Ideal Customer
A representation of the perfect customer for a product or service, based on their characteristics, behaviors, and preferences.
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