Match the Term with Its Definition

question 48

Essay

Match the term with its definition.
a.Brand
b.Brand image
c.Brand name
d.Brandmark
e.Design patent
f.Direct channel
g.Indirect channel
h.Patent
i.Service mark
j.Trade dress
k.Trademark
l.Utility patent
-A brand that cannot be spoken

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Definitions:

Price Affect

The psychological impact of price on a consumer's perception and purchasing behaviors, often influencing how a product is valued.

Demand

The consumer's desire and willingness to pay a price for a specific good or service.

Elastic Demand

A market condition where the quantity demanded of a product changes significantly in response to price changes.

Inelastic Demand

A market situation where the quantity demanded of a product does not change significantly when its price varies.