A Basic Idea Forming the Foundation of Customer Loyalty for Small

question 68

Multiple Choice

A basic idea forming the foundation of customer loyalty for small businesses includes the notion that:

• A)superior customer service always leads to customer purchases.
• B)customer loyalty will mean constant customer satisfaction.
• C)small businesses possess great potential for providing superior customer service.
• D)customer satisfaction is being ignored by large businesses.

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Definitions:

Welfare Program

Governmental provisions designed to support the well-being of its citizens, particularly those in financial or social need.

Income Distribution

The way in which total income is shared among the population.

Income-equality Measures

Statistical tools used to assess the distribution of income across a population, indicating the level of income equality or inequality.

World War II

A global conflict that took place from 1939 to 1945, involving most of the world's nations and culminating in significant geopolitical changes.