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Instead of Borrowing Money from Suppliers to Purchase Equipment, an Increasing

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Instead of borrowing money from suppliers to purchase equipment, an increasing number of small businesses are


Definitions:

Observable Behavior

Actions or reactions of an individual in various situations that are visible and measurable, often used in behavioral psychology for analysis.

Freud

Sigmund Freud was an Austrian neurologist and the founder of psychoanalysis, a clinical method for treating psychopathology through dialogue between a patient and a psychotherapist.

Behaviorism

A theory in psychology that focuses on observable behaviors as the primary subject matter and views all behaviors as responses to stimuli in the environment, with little emphasis on mental states.

B. F. Skinner

An American psychologist best known for his work in behaviorism and for developing the theory of operant conditioning.

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