Brenda Is Creating the Marketing Plan for Her Bakery

question 13

Multiple Choice

Brenda is creating the marketing plan for her bakery. Many of the recipes she will use were handed down through her family, and she would like to keep them secret. These recipes will be considered

• A) patent-protected.
• B) copyrighted.
• C) intellectual property.
• D) family heirlooms.

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Definitions:

Ethical Lapses

Occurs when individuals or organizations act in a manner that is morally wrong or violates accepted ethical standards.

Business Visuals

Visual elements such as charts, graphs, and images used to convey business information or concepts effectively.

Racial Stereotypes

Oversimplified and generalized beliefs about a particular group of people based on their race, often leading to prejudice and discrimination.

Visual Literacy

The ability to create effective images and to correctly interpret such images.