People Who Are Told That They Are 'Generous Souls' Are

question 103

Multiple Choice

People who are told that they are 'generous souls' are more likely to donate money to charity than people who are not.Similarly, people who are told that they are 'stylish and cutting edge' are more likely to be persuaded to buy new trendy items in a store.Salespeople who capitalise on this technique are using the ____.

• A)labelling technique
• B)pique technique
• C)disrupt-then-reframe technique
• D)legitimisation-of-paltry-favours technique

Understand principles of persuasion and attitude change, including the sleeper effect and foot-in-the-door technique.

Grasp the distinction between personal and collective unconscious and the role of stages in psychological development.

Understand the definition and significance of norms within a culture.

Identify the sensitivity required in marketing to adapt to cultural values and avoid taboos.

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Definitions:

Monotonous

Lacking in variety and interest; tediously unvarying.

Apathy

A lack of interest, enthusiasm, or concern; emotional numbness.

Boredom

A state of feeling disinterested and unengaged, often due to a lack of stimulation or excitement.

Anxiety

A feeling of worry, nervousness, or unease, typically about an imminent event or something with an uncertain outcome.