Which of the Following Is Not a Flaw of Cost-Plus

question 193

Multiple Choice

Which of the following is not a flaw of cost-plus pricing?

• A)Cost-plus pricing is complex to calculate.
• B)Cost-plus pricing implies that the cost of the seller's operational inefficiencies should be borne by the customer.
• C)A markup based on cost does not represent the value to the customer.
• D)The price customers are willing to pay represents the value of the product or service.