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Which group was serving as the control group?
SWOT Analysis
A strategic planning tool that evaluates the strengths, weaknesses, opportunities, and threats related to a project or business venture.
New-product Strategy Development
The process of creating and implementing plans for the introduction of new products, including market research, design, development, and marketing strategies, to achieve business objectives.
Commercialization
The process of bringing a new product or service to market, including production, distribution, marketing, and sales.
Key Phases
Distinct stages or steps in a process or lifecycle that are critical for its completion or success.
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