Examlex
Learning is a key goal of a transnational strategic orientation.
Radical Innovation
Involves breakthrough developments or products that significantly alter the dynamics of industry, often creating new markets or reshaping existing ones.
Cultural Storytelling
The use of narratives and stories to convey cultural values, beliefs, and histories, often to educate or entertain, while strengthening communal bonds.
Authenticity Deficit
Refers to a gap between a brand's messaging and its actual behaviors or product experiences, leading to consumer skepticism or mistrust.
Lack of Character
A term often applied to brands or products that fail to exhibit distinguishing traits, qualities, or a strong identity.
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