Examlex
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Product Development
The process of bringing a new product or service to market, involving idea generation, design, development, and marketing, aimed at fulfilling a customer need or gap in the market.
Unrelated Diversification
A growth strategy whereby a new business lacks any common elements with the present business.
Growth Strategy
A plan of action designed to increase the market share, sales, revenues, or profits of an organization.
Frozen Foods Industry
A sector of the food industry focused on the production, marketing, and sale of foods preserved by freezing.
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