If Price Changes and Total Revenue Changes in the Opposite

question 44

True/False

If price changes and total revenue changes in the opposite direction, we can conclude that demand is relatively elastic.

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Definitions:

Segmentation Variable

Criteria or characteristics used to divide a market into distinct subsets, which can then be targeted by marketing strategies.

Instant Rice

Precooked rice that has been dehydrated so that it cooks more rapidly than regular rice.

Product Feature

An attribute or functionality of a product that contributes to its desirability or usability.

Segmentation Basis

The criteria or basis used to divide a target market into distinct groups, allowing for more tailored and effective marketing strategies.