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The Main Reason for Using the Midpoint Method Is That

question 2

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The main reason for using the midpoint method is that it:


Definitions:

Density of Distribution

The extent or thoroughness of a product's availability across different outlets and locations.

Retail Outlet

A physical or digital store where consumers can purchase goods or services.

Target Market Coverage

The extent to which a business reaches its defined target market through its marketing efforts.

Intensive Distribution

A marketing strategy where a company aims to place its products in as many outlets as possible to achieve wide market coverage.

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