Closed Questions

question 55

Multiple Choice

Closed questions:

• A) are helpful if you want to very quickly gather information.
• B) are helpful if you are confident that the response will be one of the options you offered.
• C) run the risk of corralling the client into talking about a particular point.
• D) run the risk of pushing the client to choose one of the options given to him or her.
• E) Two of the above
• F) Three of the above
• G) All of the above

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Definitions:

Low Cost Strategy

A competitive business approach focusing on achieving the lowest operational costs and, consequently, offering products or services at lower prices than competitors.

Response

A set of values related to rapid, flexible, and reliable performance.

Differentiation

The process of distinguishing a product or service from competitors to make it more attractive to a particular target market.

Backward Integration

A business strategy where a company expands its role to fulfill tasks formerly completed by businesses up the supply chain, often including the acquisition of or merger with suppliers.