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Retail Advertising
Advertising used by a retailer to reach customers within its geographic trading area.
National Advertising
A marketing strategy that spreads a company's message across a country, aiming at reaching consumers nationwide.
Final Consumers
The end-users or individuals who purchase products or services for personal use and consumption.
Corporate Advertising
A marketing strategy aimed at promoting a company as a whole, rather than its individual products or services, to build the corporate image and reputation.
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