"Loyalty Banking" Programs Are an Example of ________

question 26

Multiple Choice

"Loyalty banking" programs are an example of ________.

• A) industrial marketing
• B) relationship marketing
• C) personal selling
• D) economic marketing

---

Definitions:

September Futures Contract

A futures contract with an expiration date in September where assets can be commodities or financial instruments, stipulating sale or purchase terms for future delivery.

Silver

A precious metal with high thermal and electrical conductivity, used in jewelry, currency, and as an investment commodity.

Troy Oz

A unit of measure for the weight of precious metals, traditionally equal to about 31.1035 grams.

Hedging

A financial strategy used to reduce or mitigate risk by taking offsetting positions in related securities or derivatives.