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Explain Direct-Response Retailing

question 62

Essay

Explain direct-response retailing.


Definitions:

Aggressive Salespeople

Sales professionals who use assertive and often pushy techniques to close deals or secure clients.

Candy Manufacturer

A company that specializes in producing sweets and confections.

Target Market

A specific group of potential customers at whom a company aims its products and services.

Post-it Flag Highlighter

A stationery tool that combines the features of a highlighter and removable page markers for annotating and marking important information in documents.

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