Through Data Mining,a Manager Can Access Demographic Information on Customers,for

question 63

True/False

Through data mining,a manager can access demographic information on customers,for example,in order to decide which advertising media may be best to use.

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Definitions:

Meta-analysis

A statistical technique used to combine the results of multiple studies on a specific topic to derive a comprehensive understanding of the research area.

Statistical Test

A mathematical procedure used to determine if there is a significant difference between two or more groups or variables.

Studies

Systematic investigations or research aimed at acquiring new knowledge or understanding in a specific field or subject.

Alcohol Use

The consumption of beverages that contain ethanol, which can range from occasional drinking to chronic and excessive use.