Examlex
Which of the following statements is correct?
Habitual Purchasers
Consumers who buy the same brands or products repeatedly out of habit rather than through active decision-making based on price, quality, or other factors.
Extended Problem-Solving
A consumer decision-making process used for high involvement purchases, requiring considerable time and effort in evaluating alternatives.
Reference Group
One or more persons whom an individual uses as a basis for comparison regarding beliefs, feelings, and behaviors.
Indirect Influence
The subtle, non-direct impact that an entity or action may have on people's decisions, behaviors, or outcomes without explicit instruction or direct intervention.
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