Which of the Following Would Not Be a Customary Source

question 5

Multiple Choice

Which of the following would not be a customary source of credit information on customers?

• A)Dun & Bradstreet
• B)Canada Customs and Revenue Agency
• C)Credit Bureau
• D)Customer's bank

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Definitions:

Loyalty Program

A marketing strategy that rewards, and therefore encourages, loyal buying behavior, which is beneficial to the business.

Relationship Marketing

A strategic approach to marketing that focuses on building long-term relationships with customers through customer satisfaction and engagement rather than just focusing on individual transactions.

Relationship Marketing

A strategy focused on building long-term customer relationships through personalized communication and tailored offerings, aiming to increase customer loyalty and lifetime value.

Marketing Mix

The set of controllable marketing variables that a company uses to pursue its desired level of sales in the target market.