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Higher Z scores from a multiple discriminate analysis indicate a:
Labor Costs
The total expenditure involved in compensating employees for their work, including wages, benefits, and any other forms of compensation.
Brand Experience
The sensations, emotions, perceptions, and responses evoked by a brand’s design, identity, packaging, and communications.
Content Strategy
Content strategy involves planning, creating, delivering, and managing content to achieve specific objectives, such as brand awareness, engagement, or conversions.
Content Type
The variety of media formats available for communication and expression, such as text, images, video, and audio.
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