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It Is Best to Integrate Information About and Results Relating

question 36

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It is best to integrate information about and results relating to marketing efforts like customer loyalty programs,frequent user cards,and credit card applications within an organization.Integrating the efforts of these programs between employees and an organization's IT systems (data warehouses)can help managers make more informed customer-focused decisions.


Definitions:

Spanish Currency

The Euro, which is the official currency of Spain, part of the Eurozone countries that have adopted the euro (€) as their legal tender.

Commercial Banks

Financial institutions that provide a range of services such as accepting deposits, lending money, and offering investment products.

Store Of Value

An asset that can be saved, retrieved, and exchanged at a later time, and be predictably useful when retrieved.

Money Supply

The aggregate financial resources within an economy, including cash, coins, and the funds in checking and savings accounts, at a designated time.

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